How We Help Sellers
From day one, we focus on building a strong relationship based on transparency, communication, and knowledge, so you feel completely comfortable and confident throughout the real estate process, with us.
Here’s what we bring to the table when it comes time to sell your home:
A Tailored Selling Approach
Let us show you why a completely customized approach to selling real estate is the only way we operate. Whether you’re downsizing for retirement or moving up from a condo, you can look forward to a process that reflects your unique motivations, needs, and goals.
Honest and Practical Advice
When you work with us, you’ll always have a clear understanding of what your home is worth, what can be done to raise its value, and your best plan of action moving forward. Together, we’ll be honest with you and deliver results for you.
Our Custom Home Marketing Plan
We go above and beyond to make sure your home reaches all the right buyers, at the right time. That includes high-quality home tours, photography, drone videos, and more — we leverage our website, local connections, and print marketing to spread the word about your home far and wide.
Your Long-Term Success
Where do you see yourself in two years? Five years? What about 25 years from now? No matter what your short-term or long-term goals are, we’re here to help you reach them. Whether it’s suggesting simple home improvements to help you reach maximum value or recommending professionals to help once you move into your next home, we’re in it for the long haul.
The Popowich & Company Selling Process
We are big believers in fully preparing our clients for whatever comes next; when it comes to selling your home, you’ll have an experience that’s uniquely tailored to your home, situation, and plans for the future.
Here are the eight steps you can expect as we work to sell your home:
The first step in how to sell a house is easy: Get in touch with our team! Once you’ve contacted us, we’ll get as much information about your property as we can and set up a time to evaluate your home or have our first meeting.
No matter where your home is located, we’ll perform a deep dive and gather the data on your home before we first meet. If you have a custom-built home, we’ll have a quick meeting to see the property so that your home evaluation can be as accurate as possible.
Now that we know more about your home, it’s time to meet! If that means waiting until after your kids’ bedtime or getting together before you head to work, then we’re happy to accommodate. We’ll review our Comparative Market Analysis (CMA) of your home, establish a listing price, walk you through the steps of how we can help price, market, and sell your home for the highest amount.
Our trusted stager will be in touch with you soon after our meeting to set up a consultation. With her eye for detail and style, she’ll recommend any upgrades or improvements that can be made to improve your home’s value and attraction. If that requires larger projects like renovations, we can recommend trusted professionals in the area to help.
At this point, your home will look its best and you’ll be ready to showcase it to lots of eager buyers. Our in-house photographer and videographer will take high-quality video, photos, and aerial video to capture your property at its best. We will have your house professionally measured, have accurate floor plans drawn up, and will prepare the listing proof for your approval. We will also collaborate with you to determine the best plan of attack; perhaps a coming soon campaign, or open houses, etc. We recognize your home is unique and requires a unique approach to create the best first impression when your listing goes live.
We’ll help you prepare for showings by advising on everything from what lights to have on to the best temperature to set and what snacks to keep out on the counter. We know that showings can be a hassle – especially if you have kids. We’ll work around your schedule so that showings are only held at the most convenient time for you and your family.
We’ll be in constant communication throughout the home selling process, so when an offer (or offers) comes in, you’ll be ready. We’ll review the offer price, terms and conditions, and make sure the buyer is qualified and that you’re getting the absolute best price for your home. Our team will negotiate down to the dollar on your behalf until you get the maximum amount for your property, in the shortest possible time.
Congratulations! At this stage, you will have a SOLD sticker on the sign, and you’ll be ready to make your next move. We will handle all real estate documentation on your behalf, deposits, paperwork and more. We’ll even send you task lists and email reminders of which steps to take and of course be there to answer any questions you have so you’re never left wondering what’s next. If you need to learn even more about how to sell a house, we’re always just a call, text, or email away if you ever need any help. We keep our level of communication strong–even long after you’ve sold.